Marketing Manager, Audit & Enterprise, GTA

Overview
You've got big plans. We have opportunities to match, and we're committed to empowering you to become a better you, no matter what you do. When you join KPMG you'll be one of over 207,000 professionals providing audit, tax, advisory and business enablement services across 153 countries.

With the support to do things differently, grow personally and professionally and bring your whole self to work, there's no limit to the impact you can make. Let's do this.

Overview of the opportunity:
The Greater Toronto Area (GTA) Marketing team is looking for an Audit & Enterprise Marketing Manager to join us in our hybrid working environment based in our downtown Toronto office. This individual will collaborate with leadership to execute locally driven marketing programs that meet regional business goals.

What you will do
Reporting to the Senior Marketing Manager in the GTA, the incumbent will work closely with local practice leaders, national, and regional marketing, account program colleagues in the development and execution of integrated marketing and account plans designed to meet the strategic objectives of the local practice.

GTA Audit Portfolio (60% of Role)

• Develop, manage, and execute marketing plans aligned to national and local business objectives to grow the Audit brand in the GTA.
• Support the Strategy & Operations lead to execute strategic internal and external initiatives.
• Support the local Client Care program by collaborating closely with the Client Care Leader, National and local leaders. Marketing support includes internal events and account management support.
• The Audit Pursuit Program identifies and pursues high value audits that are not currently within the audit client portfolio. This position will support the Audit Pursuit Program by working cross functionally with Proposals, Key Accounts, Industry Marketers, and National Marketing to facilitate the long-term success of the program and infuse a marketing mind-set into the sales approach.
• Collaborate cross-functionally with the Key Account Team, Industry Marketers, and other functions to identify co-marketing and account-based marketing opportunities that benefit the business.
• Support the strategy, production and execution of local events as needed.
• Collaborate with National to amplify key initiatives that are relevant within the GTA.

GTA Enterprise Portfolio (40% of Role)

• Develop, manage, and execute marketing plans aligned to national plans and local business objectives to grow the Enterprise brand in the GTA.
• Execute in market activities including events, sponsorships, social media campaigns, blogs, webcasts, videos, and podcasts as required.
• Collaborate with National to amplify key initiatives that are relevant within the GTA.

What you bring to the role

• University degree, diploma or similar credentials in Business, Marketing, Sales, or related discipline.
• 5-8 years of marketing or account management experience in a professional services and/or B2B environment.
• Strong project management skills with a focus on executing with excellence.
• Working knowledge of account-based marketing, thought leadership, content marketing, , and relationship development in a professional services context.
• Strong track record of client service delivery and stakeholder management with senior executives.
• Conversant with demand generation, lead nurturing campaigns and technology (e.g. SalesForce).
• Strong communication skills: verbal, written, and presentation.
• A natural collaborator with experience in working with cross functional teams.
• Act as a consultant to the business to meet the needs of the strategy and targets.
• Energy and passion to bring industry best practices and innovative solutions to the team.

Keys to your success

• Self-directed, proactive, resilient individual with an eagerness to excel and is accustomed to a fast-paced environment.
• Being a pragmatic, intuitive hands-on manager, capable of finding opportunities, handling multiple campaign delivery projects at once and able to act on their own initiative.
• Ability to constructively challenge the status quo, using your strong influencing and negotiation skills with senior stakeholders to achieve the best results within the strategic objectives of KPMG.
• Regular communication and connection with the broader GTA Marketing team and the Area Marketing Director.
• Working hard and smart to meet deadlines and deliver the best final product.
• Strong organizational and project management skills with the ability to manage competing priorities at one time.
• Calm under pressure with a positive attitude and willingness to learn new skills and implement feedback.

Our Values, The KPMG Way
Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters

KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice.

Adjustments and accommodations throughout the recruitment process
At KPMG, we are committed to fostering an inclusive recruitment process where all candidates can be themselves and excel. We aim to provide a positive experience and are prepared to offer adjustments or accommodations to help you perform at your best. Adjustments (informal requests), such as extra preparation time or the option for micro breaks during interviews, and accommodations (formal requests), such as accessible communication supports or technology aids, are tailored to individual needs and role requirements. You will have the opportunity to request an adjustment or accommodation at any point throughout the recruitment process. You will have an opportunity to request an adjustment or accommodation at any point throughout the recruitment process. If you require support, please contact KPMG's Employee Relations Service team by calling 1-888-466-4778.