Senior Manager, Enterprise Loyalty Architect

Job Type:Permanent
Work Model:Hybrid
Reference code:127820
Primary Location:Toronto, ON
All Available Locations:Toronto, ON

Our Purpose

At Deloitte, we are driven to inspire and help our people, organization, communities, and country to thrive. Our Purpose is to build a better future by accelerating and expanding access to knowledge. Purpose defines who we are and gives us reason to exist as an organization.
By living our Purpose, we will make an impact that matters.

• Learn from deep subject matter experts through mentoring and on the job coaching
• Be encouraged to deepen your technical skills...whatever those may be.
• Partner with clients to solve their most complex problems

As a Senior Manager - Enterprise Loyalty Architect at Deloitte, you will be responsible for delivering innovative and effective loyalty solutions to our clients. This role requires a strong techno-functional background, expertise in enterprise architecture, and experience in designing and implementing loyalty engagement strategies. You will work closely with clients, leveraging your expertise in Martech solutions, marketing cloud, and domain loyalty to improve loyalty programs and drive customer engagement. Additionally, you will be responsible for leading large teams, engaging with executives, and mapping business outcomes to the technology landscape.

What will your typical day look like?

• Enterprise Architecture: Develop and implement enterprise-level loyalty architecture strategies that align with client objectives and business goals. Collaborate with clients to design and implement a loyalty architecture framework that integrates with their existing systems and enables seamless customer experiences.
• Loyalty Engagement: Design and execute loyalty engagement strategies to enhance customer loyalty and drive business growth. Identify key touchpoints in the customer journey and develop personalized loyalty programs that incentivize customers to engage with the brand.
• Martech Solution and Marketing Cloud: Leverage Martech solutions and marketing cloud platforms to create and optimize loyalty campaigns and customer experiences.
• Integration: Work with cloud providers and platforms to integrate loyalty solutions with existing systems and technologies.
• Architecture Framework: Utilize architecture frameworks to develop scalable and flexible loyalty architectures. Create architecture flows and diagrams that illustrate the integration of loyalty systems, data flows, and touchpoints within the overall technology landscape.
• Communication and Leadership: Possess strong communication skills to lead discussions with executives, collaborate with cross-functional teams, and effectively communicate complex technical concepts to non-technical stakeholders.
• Business Outcome Mapping: Map business outcomes to the technology landscape, ensuring that loyalty solutions align with client objectives and drive measurable results.
• Commerce: Leverage Commerce online and POS solution to enable loyalty across all possible.

About the team

The Marketing & Commerce team designs and implements solutions that engage and activate customers through the end-to-end customer journey. We help clients turn brand values into measurable business growth through personalized content, communications, and experiences that engage and inspire customers to act. In doing so, we help transform marketing and operations into modern, data-driven, creatively focused organizations. M&C offers a truly distinctive, diverse, and inclusive talent experience that allows our people to do meaningful work; we also offer them opportunities for growth, learning, and leadership wherever they are in their careers.

Enough about us, let's talk about you

• 10-15 years of experience in a techno-functional role, preferably in a consulting environment.
• Proven experience in designing loyalty architecture and implementing loyalty engagement strategies.
• Strong knowledge of martech solutions, marketing cloud platforms, and domain loyalty.
• Familiarity with cloud providers and platforms, with a preference for being cloud agnostic.
• TOGAF certification or equivalent enterprise architecture certifications.
• Bachelor's degree in computer science or related field.
• Strong storytelling skills to effectively communicate complex technical concepts.
• Hands-on experience with architecture design and implementation.

Nice to Have:

• Advanced degrees or certifications in technology-related fields.

Total Rewards

The salary range for this position is $97,000 - $234,000, and individuals may be eligible to participate in our bonus program. Deloitte is fair and competitive when it comes to the salaries of our people. We regularly benchmark across a variety of positions, industries, sectors, targets, and levels. Our approach is grounded on recognizing people's unique strengths and contributions and rewarding the value that they deliver.

Our Total Rewards Package extends well beyond traditional compensation and benefit programs and is designed to recognize employee contributions, encourage personal wellness, and support firm growth. Along with a competitive base salary and variable pay opportunities, we offer a wide array of initiatives that differentiate us as a people-first organization. Some representative examples include: $4,000 per year for mental health support benefits, a $1,300 flexible benefit spending account, 38+ days off (including 10 firm-wide closures known as "Deloitte Days"), flexible work arrangements and a hybrid work structure.

Our promise to our people: Deloitte is where potential comes to life.

Be yourself, and more.
We are a group of talented people who want to learn, gain experience, and develop skills. Wherever you are in your career, we want you to advance.
You shape how we make impact.
Diverse perspectives and life experiences make us better. Whoever you are and wherever you're from, we want you to feel like you belong here. We provide flexible working options to support you and how you can contribute.
Be the leader you want to be
Some guide teams, some change culture, some build essential expertise. We offer opportunities and experiences that support your continuing growth as a leader.
Have as many careers as you want.
We are uniquely able to offer you new challenges and roles - and prepare you for them. We bring together people with unique experiences and talents, and we are the place to develop a lasting network of friends, peers, and mentors.

The next step is yours

At Deloitte, we are all about doing business inclusively - that starts with having diverse colleagues of all abilities. Deloitte encourages applications from all qualified candidates who represent the full diversity of communities across Canada. This includes, but is not limited to, people with disabilities, candidates from Indigenous communities, and candidates from the Black community in support of living our values, creating a culture of Diversity Equity and Inclusion and our commitment to our AccessAbility Action Plan , Reconciliation Action Plan and the BlackNorth Initiative .
We encourage you to connect with us at accessiblecareers@deloitte.ca if you require an accommodation for the recruitment process (including alternate formats of materials, accessible meeting rooms or other accommodations) or indigenouscareers@deloitte.ca for any questions relating to careers for Indigenous peoples at Deloitte (First Nations, Inuit, Métis).
By applying to this job you will be assessed against the Deloitte Global Talent Standards. We've designed these standards to provide our clients with a consistent and exceptional Deloitte experience globally.
Deloitte Canada has 20 offices with representation across most of the country. We acknowledge that Deloitte offices stand on traditional, treaty, and unceded territories in what is now known as Canada. We recognize that Indigenous Peoples have been the caretakers of this land since time immemorial, nurturing its resources and preserving its natural beauty. We acknowledge this land is still home to many First Nations, Inuit, and Métis Peoples, who continue to maintain their deep connection to the land and its sacred teachings. We humbly acknowledge that we are all Treaty people, and we commit to fostering a relationship of respect, collaboration, and stewardship with Indigenous communities in our shared goal of reconciliation and environmental sustainability.

Job Segment: Information Technology, IT Architecture, Marketing Manager, Computer Science, Developer, Technology, Marketing